True Identity was established in late 2022 with a clear mission: to be the go-to home for emerging artists in the hard dance music scene. By mid-2025, we launched our publishing with Cloud 9 Music, extending our support for our artists even further.
At the heart of True Identity is our emphasis on the personal and professional growth of our artists. We are dedicated to building and maintaining a strong network of promoters and venues to realize new bookings and unique experiences for our roster and their audiences.
Our seasoned team, with 15+ years of expertise in (tour)management, artist handling, and marketing, works diligently to help our artists reach new heights. Through consistent support and collaborative efforts, we aim to pave the way for their success in every dimension of the music industry.